UAE Exchange joins Metro Naming Rights bandwagon

The agreement was signed on behalf of the RTA by Abdullah Yousef, CEO of Rail Agency, and on behalf of UAE Exchange by its President, Mr. Y. Sudhir Kumar Shetty, in the presence of a host of officials from both parties.

 

Yousef commended the decision of UAE Exchange; one of the key remittance and foreign exchange brands, not only within the UAE but covering more than 32 countries, to join the Metro Naming Rights project, entitling the company to place its name on the station. “Having UAE Exchange on board is a further testament to the success of the naming rights which has evolved into a source of attraction to mega businesses in the UAE. It also reflects the rising awareness of the community of national and international branding and the need to work on the investment opportunities opened for those brands; which will contribute to uplifting the services of the metro project in a creative & distinctive style.

– See more at: http://www.datsyn.com/press-release/3335/2015/07/07/UAE-Exchange-joins-Metro-Naming-Rights-bandwagon#sthash.ZtBUtXjF.dpuf